Amazon Prime Video Execs Prep Data-Rich Update Of ‘Thursday Night Football’, Share Plans For Improving On Weekly Live Streams That “Hadn’t Been Done Before”
After Amazon Prime Video spent the offseason doing what tech giants are wont to do — analyze and iterate — the company will kick off Thursday Night Football 2.0 tonight as the Minnesota Vikings visit the Philadelphia Eagles. Last season marked the start of a $13.2 billion, 11-year exclusive rights deal with the NFL for Thursday games, which had been […]
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